Ryals, Lynette. Managing customers profitably / Lynette Ryals. - Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008 - xiv, 370 p. : ill. ; 25 cm. ISBN: 9780470060636 Subjects--Topical Terms: Customer relations--Management. Subjects--Index Terms: Khách hàng Quan hệ khách hàng Tiếp thị Dewey Class. No.: 658.8/12