Burns,  Alvin C. <br/><br/>
Marketing Research / 
Alvin C. Burns, Ann F. Veeck  
 - 9th, ed. 
 - America :   Pearson,   2020 
 - 495 p. ;  28 cm. 
<br/><br/><label>ISBN: </label>9780134895123 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>SPSS for Windows<br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Nghiên cứu thị trường Tiếp thị 
<br/><br/><label>Dewey Class. No.: </label>658.8  / BUR