000 00959nam a2200313 a 4500
001 VNU120131403
005 20200924215237.0
008 120312s2007 xxk|||||||||||||||||eng||
020 _a9780470028629
040 _aISVNU
_bvie
_cISVNU
_eaaacr2
041 0 _aeng
044 _axxk
082 7 4 _a658.8
_222
090 _a658.8
_bGRO 2007
100 1 _aGrönroos, Christian,
_d1947-
245 1 0 _aService management and marketing :
_bcustomer management in service competition /
_cChristian Grönroos.
250 _a3rd ed.
260 _aChichester, England ;
_aHoboken, NJ :
_bJohn Wiley & Sons,
_cc2007
300 _ax, 483 p. :
_bill. ;
_c24 cm.
650 0 _aCustomer services.
650 0 _aService industries
_xMarketing.
653 _aDịch vụ khách hàng
653 _aQuản lý dịch vụ
653 _aTiếp thị
912 _aTrịnh Thị Bắc
913 _aKhoa Quốc tế 01
914 _aHoàng Yến2
942 _2ddc
_cBK
999 _c2442
_d2442