000			02051nam a2200265 a 4500
001			VNU150137683
005			20240612150700.0
008			131031s2010 vm |||||||||||||||||vie||
040			_aISVNU _cISVNU
041	0		_avie
082	7	4	_a657
100	1		_aNguyễn, Thanh Huyền
245	1	0	_aCorporate Social Responsibility : strategic intergration and competitiveness for Vietnam companies : _bKhóa luận tốt nghiệp cử nhân Kinh doanh ngành Kế toán / _cNguyễn Thanh Huyền ; Nghd. : Phạm Đức Hiếu
260			_aHà Nội : _bKQT, _c2010
300			_a63 tr. + _e1 CD-ROM
502			_aKhóa luận tốt nghiệp cử nhân Kinh doanh nghành Kế toán -- Khoa Quốc tế. Đại học Quốc gia Hà Nội, 2010
520			_aCSR has become a burning issue in the world. As Vietnam is among the world’s fastest-growing economy, CSR has become even more important for the country to develop sustainably. This paper aims to discover how organizations in Vietnam view CSR and CSR reporting, whether CSR information have any effect on the Vietnam customer behavior, and the attitude of Vietnam accountant toward CSR reporting. The results of the study provide evidence that there is strong support for CSR from managers and a growing awareness among consumers and accountants. Nevertheless, there is expectation gap between how people perceive and how people act because there are lack of adequate CSR disclosure from firm, and not-so-enthusiastic support actions from consumers due to the barriers in living expenses, and low effective CSR communication tools that companies use. However, with highly positive attitude toward the important of CSR and the willingness to learn and gain more knowledge about this issue found from the survey have drawing potential bright future for CSR in Vietnam.
653			_aK4A
653			_aKế toán
653			_aKhóa luận chương trình HELP
653			_aQuản trị kinh doanh
700	1		_aPhạm, Đức Hiếu,
942			_2ddc _cKL
999			_c7821 _d7821