000			02106cam a2200253 i 4500
999			_c9266 _d9266
001			20086902
005			20210609165223.0
008			171020s2018 mauab 000 0 eng c
020			_a9781633694040
040			_aMH/DLC _cMH
082	0	0	_a658.4 _bGHE
100	1		_aGhemawat, Pankaj, _eauthor.
245	1	4	_aThe new global road map : _benduring strategies for turbulent times / _cby Pankaj Ghemawat.
260			_aBoston, Mass. : _bHarvard Business Review Press, _c2018
300			_ax, 254 pages : _c25 cm
520			_aExecutives can no longer predicate international growth strategies on the assumption that globalization will continue to advance. But how should they respond to the growing pressures against globalization? Should they reshape their global strategies or stay the course? What can businesses do to control their destinies in this time of uncertainty? The New Global Road Map explains the key trends affecting global business today and--separating fact from fiction--gives readers an informed understanding of how globalization levels around the world are changing and where they are likely to go in the future. With the most up-to-date data and analysis, Ghemawat dispels dangerous myths and provides a clear view of what is and isn't changing in the global business environment. Building on this analysis, with fresh examples from a diverse set of companies across industries and geographies, Ghemawat provides frameworks and tools to help executives revise their strategies, restructure their global footprints, realign their organizations, and rethink how they work with local governments and institutions. In an era of rising nationalism and increased skepticism about the benefits of globalization, The New Global Road Map is the definitive guide for how to compete, where to compete, and how to organize on a changing global stage.--
650		0	_aGlobalization.
650		0	_aBusiness and politics.
650		0	_aInternational business enterprises.
653			_aQuản lý chung
653			_aQuản lý điều hành
942			_2ddc _cBK