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201.
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Essential of marketing research / Paurva Shukla by Shukla, Paurav. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: : Ventus, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 SHU 2008 (1).
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202.
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Marketing Strategy / O. C. Ferrell, Michael D. Hartline by Ferrell, O. C | Hartline, Michael D. Edition: 7th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Australia : Cengage, 2017Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: FER (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2017 (1).
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203.
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International Marketing and Export Management / Gerald Albaum, Edwin Duerr, Alexander Josiassen by Albaum, Gerald | Duerr, Edwin | Josiassen, Alexander. Edition: 8th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Harlow, United Kingdom : Pearson, 2016Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 ALB 2016 (1).
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204.
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Consumer behavior : building marketing strategy / Delbert I. Hawkins, David L. Mothersbaugh. by Hawkins, Del I | Mothersbaugh, David L. Edition: 15th ed. , International ed.Material type: Text Language: English Publication details: United States of America : McGraw-Hill, 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 HAW 2024 (11).
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205.
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Social Media Marketing / Tracy L. Tuten, Michael R. Solomon by Tuten, Tracy L | Solomon, Michael R. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: London : SAGE Publications Ltd, 2018Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.87 TUT 2018 (1).
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206.
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Marketing : An Introduction / Gary Armstrong & Phil Kotler by Armstrong, Gary | Kotler, Phil. Edition: 13th, ed.Material type: Text; Format:
print
Language: English Publication details: USA : Pearson, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 ARM 2017 (1).
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207.
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Testing 1 - 2 - 3 : Experimental Design with Applications in Marketing and Service Operations / Johannes Ledolter by Ledolter, Johannes. Edition: 1st, ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: USA : Stanford University Press, 2007Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.83 LED 2007 (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 LED 2007 (1).
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208.
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Marketing Management / Philip Kotler, Kevin Keller by Kotler, Philip | Keller, Kevin. Edition: Global Edition 16th EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Pearson, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KOT 2022 (1).
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209.
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Mind Genomics: A Guide to Data-Driven Marketing Strategy / Veljko Milutinovic, Jakob Salom by Milutinovic, Veljko | Salom, Jakob. Edition: 1st ed. 2016 EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Springer International Publishing, 2016Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 MIL 2016 (1).
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210.
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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques / Mike Grigsby by Grigsby, Mike. Edition: 3rd EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Kogan Page, 2023Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 GRI 2023 (1).
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211.
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Digital Marketing Strategy: An Integrated Approach to Online Marketing / Simon Kingsnorth by Kingsnorth, Simon. Edition: 3rd EditionMaterial type: Text; Format:
print
Publication details: New York : Kogan Page, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KIN 2022 (6).
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212.
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Marketing Metrics : The Manager's Guide to Measuring Marketing Performance / Neil Bendle...[at al.] by Bendle, Neil. Edition: 4th editionMaterial type: Text; Format:
print
Language: English Publication details: US : Pearson, 2021Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: BEN 2021 (6), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: BEN 658.8 (10).
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213.
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Principles of Marketing Engineering and Analytics / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn by Lilien, Gary L | Rangaswamy, Arvind | Bruyn, Arnaud De. Edition: 3rd EditionMaterial type: Text; Format:
print
Language: English Publication details: : DecisionPro, Inc. , 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: LIL 2017 (1).
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214.
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Quantitative Models in Marketing Research / Philip Hans Franses, Richard Paap by Franses, Philip Hans | Paap, Richard. Material type: Text; Format:
print
Language: English Publication details: NY : Cambridge University Press , 2004Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 FRA 2004 (2).
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215.
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Marketing for Hospitality and Tourism / Philip Kotler, John T. Bowen, Seyhmus Baloglu by Kotler, Philip | Bowen, John T | Baloglu, Seyhmus. Edition: 8th Material type: Text; Format:
print
Language: English Publication details: New York : Pearson, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: JOH (5).
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216.
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Digital Business & E-Commerce Management / Dave Chaffey, Tanya Arturi, David Edmundson- Bird by Chaffey, Dave | Arturi, Tanya | Edmundson- Bird, David. Edition: 8th EditionMaterial type: Text; Format:
print
Language: English Publication details: New York : Pearson, 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 CHA (6).
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217.
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Sales force management / Joseph F. Hair Jr ... [et al.]. by Hair Jr, Joseph F. Material type: Text; Format:
print
Language: English Publication details: New York : Wiley, 2020Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 SAL 2020 (6).
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218.
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Social Media Marketing / Tracy L. Tuten, Michael R. Solomon by Tuten, Tracy L | Solomon, Michael R. Edition: 5rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: London : SAGE Publications Ltd, 2023Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.87 TUT (6).
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219.
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Contemporary marketing / Louis E. Boone, David L. Kurtz. by Boone, Louis E | Kurtz, David L. Edition: 19th ed.Material type: Text Language: English Publication details: USA : Cengage Learning, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 BOO 2022 (6).
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