Introduction to mass communication : media literacy and culture / Stanley J. Baran
Material type:
TextLanguage: English Publication details: New York : McGraw-Hill Higher Education, 2010Edition: 6th edDescription: xxiv, 450, [42] p. : col. ill. ; 28 cmISBN: 9780073378909Subject(s): Mass media | Mass media and culture | Mass media -- Audiences | Media literacy | Phương tiện truyền thông | Truyền thông đại chúngDDC classification: 302.23 Summary: Encourages students to be active media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture. This book features an updating of industry statistics, examples from the Iraq war, and the Presidential election.
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Sách tham khảo
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Thư viện Trường Quốc tế - Cơ sở Hòa Lạc
Thư viện Trường Quốc tế - Đại học Quốc gia Hà Nội |
302.23 BAR 2010 | Available | E-B7/06927 | ||
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Sách tham khảo
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Thư viện Trường Quốc tế - Cơ sở Hòa Lạc
Thư viện Trường Quốc tế - Đại học Quốc gia Hà Nội |
302.23 BAR 2010 | Available | E-B7/06893 |
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Encourages students to be active media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture. This book features an updating of industry statistics, examples from the Iraq war, and the Presidential election.
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