Introduction to mass communication : media literacy and culture / Stanley J. Baran
Material type:
TextLanguage: English Publication details: New York, NY : McGraw-Hill, 2012Edition: 7th edDescription: xx, 449, [41] p. : ill. (some col.) ; 28 cmISBN: 9780073526157Subject(s): Mass media | Mass media and culture | Mass media -- Audiences | Media literacy | Phương tiện truyền thông | Truyền thông đại chúngDDC classification: 302.23 Summary: Encourages students to be active media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture.a practical, applied approach to technology. This title addresses two significant challenges that instructors face in teaching course: trying to make course interesting and challenging, and trying to teach to students with a variety of computer backgrounds. It contains application to engage students who might be familiar with technology.
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Thư viện Trường Quốc tế - Cơ sở Hòa Lạc
Thư viện Trường Quốc tế - Đại học Quốc gia Hà Nội |
302.23 BAR 2012 | Available | E-B7/06891 | ||
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Sách tham khảo
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Thư viện Trường Quốc tế - Cơ sở Hòa Lạc
Thư viện Trường Quốc tế - Đại học Quốc gia Hà Nội |
302.23 BAR 2012 | Available | E-B7/06892 |
Encourages students to be active media consumers and gives them an understanding of the role that the media play in both shaping and reflecting culture.a practical, applied approach to technology. This title addresses two significant challenges that instructors face in teaching course: trying to make course interesting and challenging, and trying to teach to students with a variety of computer backgrounds. It contains application to engage students who might be familiar with technology.
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