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221.
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Principles of marketing / Maria G. Albrecht, Mark Green, Linda Hoffman by Albrecht, Maria G | Green, Mark | Hoffman, Linda. Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Houston, Texas : OpenStax, 2023Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 ALT 2023 (1).
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222.
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Marketing strategy : text and cases / O.C. Ferrell, Michael D. Hartline. by Ferrell, O.C | Hartline, Michael D. Edition: 8th edMaterial type: Text Language: English Publication details: United States of America : Cengage, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2022 (1).
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223.
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The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott. by Scott, David Meerman. Edition: 8th editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Canada : Willey, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 SOT 2022 (1).
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224.
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Essential of marketing research / Paurva Shukla by Shukla, Paurav. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: : Ventus, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 SHU 2008 (1).
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225.
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Brand Gender : Increasing Brand Equity through Brand Personality / Theo Lieven by Lieven, Theo. Edition: 1st editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Switzerland : Palgrave Macmillan, 2018Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.827 LIE 2018 (1).
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226.
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Marketing Strategy / O. C. Ferrell, Michael D. Hartline by Ferrell, O. C | Hartline, Michael D. Edition: 7th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Australia : Cengage, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: FER (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2017 (1).
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227.
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International Marketing and Export Management / Gerald Albaum, Edwin Duerr, Alexander Josiassen by Albaum, Gerald | Duerr, Edwin | Josiassen, Alexander. Edition: 8th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Harlow, United Kingdom : Pearson, 2016Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 ALB 2016 (1).
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228.
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Principles of marketing / Philip Kotler, Gary Armstrong , Sridhar Balasubranmanian by Kotler, Philip | Armstrong, Gary | Balasubranmanian, Sridhar. Edition: 19th ed. , Global ed.Material type: Text Language: English Publication details: United Kingdom : Pearson Education Limited, 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KOT 2024 (4), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2024 (1), Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 KOT 2024 (1).
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229.
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Export/Import Procedures and Documentation / Donna L. Bade. by Bade, Donna L. Edition: 5th EditionMaterial type: Text Language: English Publication details: HarperCollons Leadership Focus LLC : HarperCollons Leadership, 2022Other title: Export import procedures and documentation.Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 BAD 2022 (6).
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230.
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Social Media Marketing / Tracy L. Tuten, Michael R. Solomon by Tuten, Tracy L | Solomon, Michael R. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: London : SAGE Publications Ltd, 2018Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.87 TUT 2018 (1).
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231.
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Customer Relationship Management : Concepts and Technologies / Francis Buttle, Stan Maklan by Buttle, Francis | Maklan, Stan. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : Routledge, 2019Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.812 BUT 2019 (1).
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232.
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Marketing : An Introduction / Gary Armstrong & Phil Kotler by Armstrong, Gary | Kotler, Phil. Edition: 13th, ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: USA : Pearson, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 ARM 2017 (1).
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233.
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Testing 1 - 2 - 3 : Experimental Design with Applications in Marketing and Service Operations / Johannes Ledolter by Ledolter, Johannes. Edition: 1st, ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: USA : Stanford University Press, 2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.83 LED 2007 (1).
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234.
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Mind Genomics: A Guide to Data-Driven Marketing Strategy / Veljko Milutinovic, Jakob Salom by Milutinovic, Veljko | Salom, Jakob. Edition: 1st ed. 2016 EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Springer International Publishing, 2016Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 MIL 2016 (1).
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235.
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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques / Mike Grigsby by Grigsby, Mike. Edition: 3rd EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Kogan Page, 2023Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 GRI 2023 (1).
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236.
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Contemporary Advertising and Integrated Marketing Communications / Michael F. Weigold by Weigold, Michael F. Edition: 7 thMaterial type: Text; Format:
print
Language: English Publication details: New York: Mc Graw Hill , 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: WEI (7).
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237.
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Digital Marketing Strategy: An Integrated Approach to Online Marketing / Simon Kingsnorth by Kingsnorth, Simon. Edition: 3rd EditionMaterial type: Text; Format:
print
Publication details: New York : Kogan Page, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KIN 2022 (6).
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